If there's one name that's synonymous with the Internet during the early aughts, it would have to be Myspace. Any online marketing company will be able to recognize the name, not only due to its popularity at the time but the legacy that lives on. Myspace is a smaller platform compared to what it was more than a decade ago, but this doesn't change the fact that it brought many innovations to the table. How did Myspace fade into the background, though?
It can be difficult to chalk up the fall of Myspace to a specific instance, but there are many possibilities. For example, it wasn't known for being the most secure website. As the importance of safety on the Internet grew, it seemed like Myspace wasn't as concerned about it. This is where sites like Facebook and Twitter focused their efforts on. Such an example is worth noting, but Myspace isn't without its claims to fame. Here are just 3 that online marketing companies should familiarize themselves with.
One of Myspace's claims to fame is how it made the Internet, for lack of a better term, cool. When you think about the Internet, chances are that you think of a younger audience that's more tech-savvy, as evidenced by their penchant for video games and smartphones. In the early days of the Internet, though, it was mostly used by what many would consider being geeks. Myspace was cutting edge, though, which meant that people from all walks of life got onboard. Myspace wasn't the only factor, but it played a prominent role in the eyes of companies like fishbat.
It's also worth focusing on multimedia, which Myspace showcased in large amounts. Even though photos, videos, and the like caused these profile pages to come to a crawl at times, it showed just how popular these forms of content were on the Web. This is evidenced by Myspace's current focus on music, for those that continue to visit the site today. To say that multimedia matters would be an understatement, and the early days of social media helped with this.
Perhaps the most remarkable quality that defines Myspace's legacy is that it showed just how popular social media would become. Not only did these sites allow people to connect to family members and friends, but showcase their passions as well. Reasons such as these brought attention to the growth of other platforms including, but not limited to, Facebook, Twitter and Instagram. More than anything else, it seems, Myspace showed that social media would stick around in different forms.
It can be difficult to chalk up the fall of Myspace to a specific instance, but there are many possibilities. For example, it wasn't known for being the most secure website. As the importance of safety on the Internet grew, it seemed like Myspace wasn't as concerned about it. This is where sites like Facebook and Twitter focused their efforts on. Such an example is worth noting, but Myspace isn't without its claims to fame. Here are just 3 that online marketing companies should familiarize themselves with.
One of Myspace's claims to fame is how it made the Internet, for lack of a better term, cool. When you think about the Internet, chances are that you think of a younger audience that's more tech-savvy, as evidenced by their penchant for video games and smartphones. In the early days of the Internet, though, it was mostly used by what many would consider being geeks. Myspace was cutting edge, though, which meant that people from all walks of life got onboard. Myspace wasn't the only factor, but it played a prominent role in the eyes of companies like fishbat.
It's also worth focusing on multimedia, which Myspace showcased in large amounts. Even though photos, videos, and the like caused these profile pages to come to a crawl at times, it showed just how popular these forms of content were on the Web. This is evidenced by Myspace's current focus on music, for those that continue to visit the site today. To say that multimedia matters would be an understatement, and the early days of social media helped with this.
Perhaps the most remarkable quality that defines Myspace's legacy is that it showed just how popular social media would become. Not only did these sites allow people to connect to family members and friends, but showcase their passions as well. Reasons such as these brought attention to the growth of other platforms including, but not limited to, Facebook, Twitter and Instagram. More than anything else, it seems, Myspace showed that social media would stick around in different forms.
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