Monday, February 16, 2015

Effective Selling On Trading Stuff Sites

By Katina Brady


Online trading has gained popularity in the recent past. This has been driven by the ability to access internet easily and reduced costs of selling products online. This makes it easier than setting up a physical store. Setting up a personalized eCommerce website is not cheap, however, you can sell stuff through trading stuff sites. Setting up your store on these sites is easy and you can start selling immediately. There might by hundreds of similar products on the site. Thus, a strategy is paramount to enhance visibility of your store.

It is important to choose the site you will be trading your stuff wisely as it determines if you will be able to sell fast. There are free sites and others that charge a small fee to host your products your choice may also be informed by sites ranking by search engines, how easy it is to navigate the site pages and the number of sellers in the site. You may decide to sell in different platforms.

Start by using the key words that buyers could use when looking for such products. This makes it easier to get traffic to your online store through natural search results from search engines. Where the site provides keyword marketing tools, ensure you optimize your page for better visibility.

Include some added service to your product. It may be a quantity discount, free delivery or shipping if one is selling overseas. Customers are always attracted to offers that seem to give more value for their money However, ensure that the cost of the free service is added to the price of the product to avoid hurting your profits. That said, do not over-inflate the price. Since there might be similar products in the same site, check the price ranges and set the price accordingly.

The seller should post quality product images on this site. The clients make decisions on purchase from the images they see. Thus clarity is important. The images should show product details and should be taken from different angles if one does not show all that there is in the product. A white background is desirable but one can just edit any picture and remove the background.

Use caption that sell the product. Tell the visitors that the product is great for them. It caption should be concise and on point. The product features could be highlighted in bullets. The title should be catchy and in standard font. Ensure you show benefits of the products to the visitors.

There are sites that allow sellers to post videos. Videos are good at engaging with visitors and converting them to buyers of your products. Make videos that are informative, funny but short. Videos can be added to captions and pictures.

There are several payment options available on trading sites. They range from online payments to escrow and mobile money transfer. Research on the popular platforms among your target market and make use of them. Strive to make clients happy with your service. They will give you great reviews that will boost your sales. Try to resolve an problems with clients on time and only use third parties when absolutely necessary.




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