A lot of people make the transition from work to home in the evening by stopping in at their favorite bar for a drink. This gives them a chance to unwind and socialize with their friends before tackling family responsibilities. For bars, this is an excellent marketing opportunity. If you have a bar, you can improve your bottom line by implementing a Cape Coral happy hour that workers will flock to.
Some owners hesitate to offer discounted drinks to tired workers because they believe these people are likely to overindulge and cause problems. Most owners who have dedicated cocktail hours say this fear is overblown. The advantages usually outweigh the disadvantages. The dead hours before the dinner crowd arrives will be filled with paying customers. You will see new customers checking out your business and staying for dinner.
If you are going to do this, you have to do it right. You won't bring in the customers unless you really discount items. A lot of people decide which bar or restaurant to frequent based on the specials that are being offered. If you can come up with a gimmick, like a specialty drink served only at your establishment on certain days, and at a deeply discounted price, people are likely to show up and spend money.
You have to offer your specials at peak times. Most people are still working at three and four in the afternoon. There's no point in starting your cocktail time until the majority of people are leaving their offices. Most cocktail times run from five until seven or seven thirty. You might have an evening of specials occasionally as a marketing gimmick.
Your staff has to gear up for this time of the day. It can be hectic, but customers expect to get their food and drinks fast and as ordered. You and your staff have to keep in mind that there are other restaurants and bars offering similar cocktail hours. If your service isn't up to par, your customers will head for the door.
Nobody wants to work all day and stop at a bar that is dreary and sparsely populated. Your cocktail hours needs to be filled with lively customers who are busy socializing, mixing, and networking as well as drinking and eating. It always helps to have good music, popular items on your menu, a good selection of drinks, and the best prices.
In order to build a loyal customer base, you have to be consistent. The days and hours you offer discounted drinks has to stay the same. You can't change prices from one week to the next. The food you offer has to be consistent. Even the music needs to be the same genre all the time.
Introducing a happy hour in your bar or restaurant is smart marketing. You will fill the dead hours before dinner with customers. New people will try out your establishment, and may become loyal customers.
Some owners hesitate to offer discounted drinks to tired workers because they believe these people are likely to overindulge and cause problems. Most owners who have dedicated cocktail hours say this fear is overblown. The advantages usually outweigh the disadvantages. The dead hours before the dinner crowd arrives will be filled with paying customers. You will see new customers checking out your business and staying for dinner.
If you are going to do this, you have to do it right. You won't bring in the customers unless you really discount items. A lot of people decide which bar or restaurant to frequent based on the specials that are being offered. If you can come up with a gimmick, like a specialty drink served only at your establishment on certain days, and at a deeply discounted price, people are likely to show up and spend money.
You have to offer your specials at peak times. Most people are still working at three and four in the afternoon. There's no point in starting your cocktail time until the majority of people are leaving their offices. Most cocktail times run from five until seven or seven thirty. You might have an evening of specials occasionally as a marketing gimmick.
Your staff has to gear up for this time of the day. It can be hectic, but customers expect to get their food and drinks fast and as ordered. You and your staff have to keep in mind that there are other restaurants and bars offering similar cocktail hours. If your service isn't up to par, your customers will head for the door.
Nobody wants to work all day and stop at a bar that is dreary and sparsely populated. Your cocktail hours needs to be filled with lively customers who are busy socializing, mixing, and networking as well as drinking and eating. It always helps to have good music, popular items on your menu, a good selection of drinks, and the best prices.
In order to build a loyal customer base, you have to be consistent. The days and hours you offer discounted drinks has to stay the same. You can't change prices from one week to the next. The food you offer has to be consistent. Even the music needs to be the same genre all the time.
Introducing a happy hour in your bar or restaurant is smart marketing. You will fill the dead hours before dinner with customers. New people will try out your establishment, and may become loyal customers.
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When you are looking for information about a Cape Coral happy hour, come to our web pages online today. More details are available at http://www.monkeybarandsteakhouse.com/about-cape-coral-restaurants.com now.
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