Saturday, November 7, 2015

Long Island SEO: The Do's & Don'ts Of Facebook

By Paula Hess


Facebook, when used properly, can be one of the most valuable tools for Long Island SEO purposes. Given the fact that it such a massive audience, not to mention various functions, it's easy to imagine why marketers would like to implement this in their work. However, just as this site can be used in right ways, there are wrong ways it can be utilized as well. For this reason, I would like to discuss just a few of the do's and don'ts associated with Facebook.

Do show how authentic you are. One of the worst things that someone one social media can do is be phony. Facebook users can see through that kind of behavior, and this is no different for businesses looking to sell products as well. Anyone who has been involved in Long Island SEO work can agree that being genuine accounts for a lot. Keep this in mind, as it's just one of the many tips that firms such as fishbat can draw your attention to.

Don't forget to stay engaged. It's great to receive comments on your Facebook page, but it's not like they should be ignored. Anyone who is familiar with Long Island SEO services can tell you that engagement is vital, especially when it's done on a routine basis. When you respond to those who post on your page, they remain faithful in your brand, which is tremendous. It's all about appealing to your audience, and the best way to do this is through communication.

Do stay aware of hot stories on Facebook. Like any other social network, stories have the chance of going around fast on Facebook. What this means is that if you're managing a page for business reasons, it would be in your best interest to stay on top of things. You can share out stories you have seen often, so that you can draw even further engagement. Even though it's important to create your own content, sharing what others have made can have an impact, too.

Don't forget to throw in a few images. Facebook ads are most effective when they come with images. This probably goes without saying, but you may be surprised to know just how many people actually forget about this component. It's important to include relevant images with every news post that is made. More often than not, readers gravitate to this type of content. If this isn't done, chances are that you will not be able to maximize Facebook.




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