While we know LinkedIn as the social media network for professionals, it has evolved over the years in certain ways. For example, it was recently reported that LinkedIn may be going in the direction of original content, which has become synonymous with other services on the Internet. This is an interesting story, to say the least, but what exactly does it entail? Here is some useful information that a Long Island advertising agency can provide.
LinkedIn CEO Jeff Weiner spoke at the Information Subscriber's Summit, a San Francisco event that took place on October 20. It was there that Weiner said that LinkedIn is open to the possibility of original video content, but currently has no solid plans in place. Weiner said that certain programming could work on LinkedIn, such as shows similar to "Shark Tank." It makes sense, as the content of the show in question could theoretically appeal to LinkedIn's massive audience.
This wouldn't be the first time that LinkedIn dabbled in video, as the social network in question allowed videos to post videos in August. Such a move makes sense, as this would allow people to get more out of LinkedIn, thereby increasing engagement in the long term. When there is more value to be had on a site, it would make sense for users to stick around. In short, the move to original video content would make perfect sense.
It's not like original programming wouldn't perform, either, as other services have exclusive shows that perform well. If you look to Netflix, which is one of the most popular services that a Long Island advertising agency can draw attention to, it boasts a tremendous roster that includes "House of Cards," "Orange is the New Black" and most recently, "Stranger Things." It's a simple matter of how this content is distributed and marketed, which can be left to reputable agencies like fishbat.
Even though there aren't any concrete plans for LinkedIn original video content, it can't be denied that there is interest in the idea. Furthermore, it can only help the social media platform for networks in the long term. Not only will users be able to enjoy new content that can't be found anywhere else, but LinkedIn may see greater engagement from its audience at large. This may only be a concept now, but who's to say that it can't start to take form in the future?
LinkedIn CEO Jeff Weiner spoke at the Information Subscriber's Summit, a San Francisco event that took place on October 20. It was there that Weiner said that LinkedIn is open to the possibility of original video content, but currently has no solid plans in place. Weiner said that certain programming could work on LinkedIn, such as shows similar to "Shark Tank." It makes sense, as the content of the show in question could theoretically appeal to LinkedIn's massive audience.
This wouldn't be the first time that LinkedIn dabbled in video, as the social network in question allowed videos to post videos in August. Such a move makes sense, as this would allow people to get more out of LinkedIn, thereby increasing engagement in the long term. When there is more value to be had on a site, it would make sense for users to stick around. In short, the move to original video content would make perfect sense.
It's not like original programming wouldn't perform, either, as other services have exclusive shows that perform well. If you look to Netflix, which is one of the most popular services that a Long Island advertising agency can draw attention to, it boasts a tremendous roster that includes "House of Cards," "Orange is the New Black" and most recently, "Stranger Things." It's a simple matter of how this content is distributed and marketed, which can be left to reputable agencies like fishbat.
Even though there aren't any concrete plans for LinkedIn original video content, it can't be denied that there is interest in the idea. Furthermore, it can only help the social media platform for networks in the long term. Not only will users be able to enjoy new content that can't be found anywhere else, but LinkedIn may see greater engagement from its audience at large. This may only be a concept now, but who's to say that it can't start to take form in the future?
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