Saturday, August 12, 2017

Website Maintenance Do's And Don'ts For Aspiring Web Development Companies

By Arthur Williams


Even though designing websites requires work, it can be argued that maintaining them over the course of time needs just as much effort. Any website development company will be able to agree, especially as sites change over the course of time. Maintenance is vital, but you may be curious to know what this process entails. Here are a few do's & don'ts that you should know so that your site will continue to perform at the highest level.

DO test out your links. No matter how stable your links are upon initial development, it's important for them to be tested over the course of time. Reputable authorities like Lounge Lizard can agree, seeing as how they can become broken. This can be done by way of removal of certain pages, which is where 404 errors come into play. This is just one of many maintenance tips that the best website development companies can offer.

DON'T overcomplicate things. Another thing to know about web maintenance is that a visually basic website tends to be the most operational. Not only will this ensure fewer hiccups from a technical standpoint, but it will keep visitors engaged to boot. Even though it can be argued that Apple started this "less is more" trend, others have followed suit for good reason. Up-and-coming developers would be wise to follow this trend.

DO optimize your website for speed. Let's say that you perform a Google search and you click on the first link that you see. If it takes longer than a few seconds for the site to load, there's a good chance that you'll click away before long. This is one of the most basic activities that web developers should account for. If sites do not load quickly, bounce rates will increase, which is nothing short of a negative in the long term.

DON'T forget that content is mandatory. Lastly, in order to go about web maintenance at the highest level, content creation must be taken into account. Anyone that runs a business will tell you that value must be provided to consumers. One of the ways to do this, especially online, is by producing content that will strike their interest. Without it, not only will your site fail to generate traffic but it's likely that it won't do well for a ranking standpoint either.




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