Sunday, April 10, 2016

The Do's & Don'ts Of Wordpress, From Online Marketing Companies

By Robert Sutter


With so many blogging platforms to be seen, you should know that some are more worth utilizing than others. WordPress is one of the best examples, and to say that it's used by many would be putting matters lightly. Any online marketing company can tell you, though, that it can be used in ineffective fashion as well. In order to avoid this potential issue, here are some of the essential do's and don'ts that you should make note of.

DO bring tags into the fold. WordPress tags are not necessarily used for search engine optimization purposes, but this doesn't mean that they shouldn't be used. As a matter of fact, tags can help your content become trackable, meaning that you won't lose anything important. Make sure that you keep your tags simple, not only for your benefit but those of your readers. This is just the start, though, as far as WordPress utilization is concerned.

DON'T go too heavy on plug-ins. WordPress has its fair share of plug-ins, which are designed to help your site run more intuitively. However, some plug-ins might not be used at all, even if they are active. For this reason, you should go into the backend of your site, in order to determine what's simply taking up bandwidth. By deactivating the plug-ins in question, your WordPress site will run even smoother, reducing the chances of it coming to a crawl as well.

DO keep SEO efforts in mind. Did you know that WordPress can be used for search engine optimization purposes, too? One of the ways that this can be done, according to online marketing companies across the board, is through high-quality pictures paired off with relevant keywords. It's also worth noting the importance of hyperlinks, as they relate to the aforementioned keywords as well. SEO matters, which is supported by authorities the likes of www.fishbat.com.

DON'T overlook the scheduling function as well. Finally, you should know that WordPress allows content creators to schedule their work as well. You can have it set to go live for certain dates and times, which is great for those who are planning for holidays. For this reason, this is one function that you should not leave out of the equation. As a matter of fact, it will allow you use WordPress with even more effectiveness than previously anticipated.




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