Thursday, February 5, 2015

Could Long Island Advertising Agencies Have Covered Wrestle Kingdom 9?

By Rob Sutter


This past Sunday, I took it upon myself to watch Wrestle Kingdom 9. For those who do know, this is one of the landmark pay-per-views under the umbrella of New Japan Pro Wrestling. As a longtime wrestling fan myself, I have never seen anything related to NJPW the entire way through. However, after sitting down with it, I was left impressed. It also made me wonder how Long Island advertising agencies could have further marketed the event.

I believe that it's important to go over Wrestle Kingdom 9, in relation to its connections to Global Force Wrestling. In fact, it was because of this collaboration that the event in question was able to air across North America, thereby expanding its audience. The inclusion of commentary done by Matt Striker and Jim Ross only made the show that much more special. As a newcomer to NJPW, these touches allowed me to get into the event much easier.

A show like this can only be judged by its action, though, which is what it delivered. It seemed like Wrestle Kingdom 9 incorporated a number of styles, ranging from old-school professional wrestling to mixed martial arts. No two matches felt the same, which meant that the action felt like it was always moving. Given the fact that Wrestle Kingdom 9 is about five hours long - the longest wrestling show I've ever sat through - a rapid pace was appreciated.

Wrestle Kingdom 9 might have benefited from Long Island advertising agencies, provided social media would be focused on. I believe that the aforementioned agencies could have put their social media-related skills to the test, which is useful when given how information can be distributed across a litany of channels. It's important to bear in mind that only the most reputable of authorities can fulfill this, meaning that names the likes of fishbat should be noted.

Even without this level of advertising, it's easy to see that Wrestle Kingdom 9 earned respect amongst its target audience: pro wrestling fans. They were able to get into a product that was far different from mainstream wrestling, as it contained action and storytelling done within the ring. The inclusion of English commentators is icing on the cake for those who consider themselves newcomers. With Global Force Wrestling in place, who's to say that more NJPW pay-per-views can't find their way to the States?




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