The sensitivity that comes with food during events means that anyone running a catering business is engaged in delicate affairs. Successful event catering in Lekki Lagos requires investment in equipment, research and personnel. The tips given below will make you a successful entrepreneur when trying to penetrate the market.
Target clientele- identifying the market strata is done through research. This involves knowledge of their likes and dislikes, numbers and where the events are held. Different social classes are interested in a particular type of food and level of service. The ability to meet their expectations will guarantee return business.
Quality- this covers the food and drinks offered as well as type of services. The food must always be fresh, well prepared and presentable. Authentically tasting foods makes the client to feel appreciated and respected. The level of service must be up to standard. This is achieved through proper training for your caterers to make them understand the needs of individual clients.
Dynamism- provision of variety makes your services unique. The patrons in an occasion should find foods that meet their dynamic taste needs. This means that you provide something for vegetarians, elderly people, children, people with allergies and anyone who requires special attention.
Referrals- patrons and party goers will refer other clients to you if they enjoy your services. This means that every occasion must be considered as a marketing platform. The quality of services you offer will bring you more clients than any marketing effort you make. You should share your contact details with people who attend the events you are catering.
Mobility- the ability to move your equipment and personnel to different locations allows you to meet the needs of your clients anywhere. Some events may be held in gardens while others are in-door. The equipment should be easy to transport with proper packaging to minimize breakage. The means of transport should be easy to mobilize within a short notice.
Equipment- there are different equipment required in order to offer a comprehensive catering package. The accessories include special plates, spoons, cups and glasses, depending on the details of your occasion. The presence of the right accessories makes events presentable and glamorous.
Hygiene- the nature of food and the serving environment requires a lot of attention on hygiene. The personnel serving guests, the equipment being used and the environment must leave no doubt that the food was prepared in a clean environment. Accessories like towels and water should be provided using the right apparatus.
Professionals- trained and experienced professionals prepare better quality food. Their drinks are well balanced and taste better. They produce foods that are authentic in taste and are unlikely to make the costly mistakes common with amateurs. This is the best way to ensure customer satisfaction.
License- the business must be licensed according to the laws of the area. This allows you to operate without fear of being in conflict with authorities in the area. Many corporate bodies prefer to work partners who are not operating in contravention with the law. This will open up more opportunities for your business and enable it to expand as well as increase your revenue.
Target clientele- identifying the market strata is done through research. This involves knowledge of their likes and dislikes, numbers and where the events are held. Different social classes are interested in a particular type of food and level of service. The ability to meet their expectations will guarantee return business.
Quality- this covers the food and drinks offered as well as type of services. The food must always be fresh, well prepared and presentable. Authentically tasting foods makes the client to feel appreciated and respected. The level of service must be up to standard. This is achieved through proper training for your caterers to make them understand the needs of individual clients.
Dynamism- provision of variety makes your services unique. The patrons in an occasion should find foods that meet their dynamic taste needs. This means that you provide something for vegetarians, elderly people, children, people with allergies and anyone who requires special attention.
Referrals- patrons and party goers will refer other clients to you if they enjoy your services. This means that every occasion must be considered as a marketing platform. The quality of services you offer will bring you more clients than any marketing effort you make. You should share your contact details with people who attend the events you are catering.
Mobility- the ability to move your equipment and personnel to different locations allows you to meet the needs of your clients anywhere. Some events may be held in gardens while others are in-door. The equipment should be easy to transport with proper packaging to minimize breakage. The means of transport should be easy to mobilize within a short notice.
Equipment- there are different equipment required in order to offer a comprehensive catering package. The accessories include special plates, spoons, cups and glasses, depending on the details of your occasion. The presence of the right accessories makes events presentable and glamorous.
Hygiene- the nature of food and the serving environment requires a lot of attention on hygiene. The personnel serving guests, the equipment being used and the environment must leave no doubt that the food was prepared in a clean environment. Accessories like towels and water should be provided using the right apparatus.
Professionals- trained and experienced professionals prepare better quality food. Their drinks are well balanced and taste better. They produce foods that are authentic in taste and are unlikely to make the costly mistakes common with amateurs. This is the best way to ensure customer satisfaction.
License- the business must be licensed according to the laws of the area. This allows you to operate without fear of being in conflict with authorities in the area. Many corporate bodies prefer to work partners who are not operating in contravention with the law. This will open up more opportunities for your business and enable it to expand as well as increase your revenue.
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