Monday, November 26, 2018

How To Blog On Tumblr For Long Island Advertising Success

By Paula Hess


If you're looking to blog on Tumblr, understand that there will be plenty of work involved on your end. Despite the massive audience that this platform has to offer, your content must be geared toward them in a way that's unique from Facebook, Twitter and other such social media networks. If you're willing to give Tumblr a try, as a blogging platform, you may be surprised by the positive Long Island advertising impact it can have. Here is what you should know about the endeavor in question.

If you're serious about blogging on Tumblr for business purposes, images are necessary. One of the unique aspects of this social media platform is its focus on visuals, as posts that are image-heavy tend to perform best in terms of likes, reblogs, and engagement in general. What this means is that while you can write long-form content on Tumblr, it should be accompanied by relevant images as well. This knowledge goes a long way in terms of content creation on the platform.

Another thing to know about blogging on Tumblr is that hot topics perform better than others. While this can be said about virtually any social media platform, in addition to digital media, Tumblr content comes and goes at such a rapid pace that it's vital to stay on top of things. If there's a story that people are talking about, cover it. The sooner that you do so, the better your content will be able to perform.

The more that you blog on Tumblr, provided you offer high-quality content, the more engagement that you'll see. What this means is that you should routinely interact with those that either like, reblog, or more importantly, send messages. By consistently interacting with these users, you'll be able to build your reputation further. Tumblr is a social media platform, at its core, which is why it's important to focus on more than blog writing alone.

To wrap things up, ensure that your Tumblr blog stands out from a presentation standpoint. How does your blog look to those that visit it? If the theme is too generic, you may want to spruce it up with different colors, images, or an entirely unique layout. The latter is especially important for businesses that plan on using Tumblr in the long term. With several themes and the ability to incorporate entirely unique ones via HTML, you won't be short on options.




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