Thursday, October 25, 2018

Long Island SEO: The Biggest Misconceptions Regarding Online Reviews

By Arthur Williams


If you own a business that provides consumer products or services, there's a good chance that you have an online presence of some sort. After all, you want to stay abreast of what your customers are saying, as this will provide you with the knowledge that will make your business better. It can be difficult to pivot, though, especially with the potential onset of negative online reviews. Here are a few myths regarding Long Island SEO and the truth that you should know.

"Negative reviews are largely untrue." While there may be some reviews that are untrue, others may have legitimate criticisms. Whether it's in regard to the quality of your services, disorganization, or what have you, these reviews can be helpful in making your company better. It's easy to regard these as personal attacks, but this shouldn't be the case. If anything, they can help your Long Island SEO efforts and business in general become more robust.

"A negative review won't impact my website." You may think that a single negative review won't hurt your website, which isn't exactly true. According to companies like fishbat, there is a greater focus on user content than ever before from an SEO standpoint. What this means is that positive content should be prevalent. Furthermore, a single review can spur others from different people, which can have an even more severe Long Island SEO impact.

"I won't be able to get rid of a negative review." This isn't always the case, depending on the platform where said review was posted. One of the ways that you can get rid of it is by contacting the person that posted it in the first place. Professionalism goes a long way in this regard. By hearing them out, and doing well by them, you may be able to get rid of the review in question. Needless to say, this will do wonders for your online reputation.

"I can't reduce the risk of negative online reviews." If you think that you're without help, in this sense, you'd be wrong. In fact, reducing this level of risk can be as simple as providing satisfactory customer service. If a customer contacts your company about a product that came to them defective, issue a replacement. By providing this level of customer service, you can easily earn a positive user review instead of a negative one.




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